Displaying 1-20 of 25 resources
Resource Type: Website / HyperLinkWhat is Marketing
Grades: No grades selected.Subjects: No subjects selected.This is the introduction to marketing and outlines the foundations and functions of marketing. This unit will also explain the ...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkSWOT Analysis
Grades: No grades selected.Subjects: No subjects selected.To have the students understand the concept of a SWOT analysis within the marketing plan and then write a SWOT for their busine...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkAdvertising Project
Grades: No grades selected.Subjects: No subjects selected.Students will review the main components of print advertisements: headline, copy, illustration, signature, and slogan. They wi...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkMAP Marketing Communications Messages
Grades: No grades selected.Subjects: No subjects selected.Students learn to create marketing communications messages using graphic organizers called "MAPs." Students explore targeted ma...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkCustomer Service
Grades: No grades selected.Subjects: No subjects selected.The lesson will teach students about customer service. Students will learn what are considered good customer service techniques.Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkProduct Placement
Grades: No grades selected.Subjects: No subjects selected.Students will be able to discuss and identify the importance of the product placement strategy in the visual entertainment media.Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkHow to Manage a Business
Grades: No grades selected.Subjects: No subjects selected.Students will understand and identify the different management structures that businesses can adopt. Students will identify the...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkThe Marketing Mix - The 4 P's
Grades: No grades selected.Subjects: No subjects selected.To introduce the students to the marketing mix that includes the 4 P s ; Product, Place, Price and Promotion.Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkStudent MAP Marketing Communications Messages
Grades: No grades selected.Subjects: No subjects selected.Students create MAP Marketing Communications Message organizers and summaries for their own projects, products or businesses bas...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkApplying Maslow's Hierarchy of Needs to the Sales Process.
Grades: No grades selected.Subjects: No subjects selected.Students study Abraham Maslow's Hierarchy of Needs. In teams, they determine common or popular products or services, as well as...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkIdentify the steps of the selling process.
Grades: No grades selected.Subjects: No subjects selected.Students examine the different steps of the selling process. 1. Planning and preparation 2. Opening 3. Questioning 4. Presen...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkMarketing Information-Decision making
Grades: No grades selected.Subjects: No subjects selected.Students understand need for accurate marketing information to aid decision-making. Students learn to identify and specify r...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkMarketing Research Plan
Grades: No grades selected.Subjects: No subjects selected.Students design a marketing research plan following a 5 step market research process to define problem, analyze situation, deve...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkMarket Segmentation
Grades: No grades selected.Subjects: No subjects selected.The students will learn about the target market and have a better understanding of the market segmentation. To reinforce the con...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkSelling Techniques in Today's Market
Grades: No grades selected.Subjects: No subjects selected.Upon successful completion of this lesson, students will be able to: list basic good selling techniques, interact with a variety...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkThe Best Way to Learn to Sell
Grades: No grades selected.Subjects: No subjects selected.This lesson will review the basics of selling a product to customers through real-life experience. The student will learn the ...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkPowerful Promotional Plan
Grades: No grades selected.Subjects: No subjects selected.Students will understand the power of creating a promotional plan when starting a business through role play and research. Stu...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkManagement Skills
Grades: No grades selected.Subjects: No subjects selected.The key personal traits, interpersonal skills, and elements of teamwork that facilitate job success. Textbo...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkPackaging & Labeling
Grades: No grades selected.Subjects: No subjects selected.Explain the purpose of packaging and describe the stages marketers go through in designing the package. Analyze and discuss the...Contributor: CTE OnlineViews: 0Favorites: 0
Resource Type: Website / HyperLinkMy Candy's Better Than Yours!
Grades: No grades selected.Subjects: No subjects selected.This lesson will teach the students about target markets and planning for a new product.Contributor: CTE OnlineViews: 0Favorites: 0