Displaying 1-20 of 25 resources
Introduction to Promotion: Promotion and Promotion Mix
Grades: No grades selected.Subjects: No subjects selected.This lesson explores the concept of promotion and the promotion mix as it connects to Marketing and Business. It also explores ...Contributor: CTE OnlineViews: 0Favorites: 0Consumer Behavior
Grades: No grades selected.Subjects: No subjects selected.After this lesson students will have a better understanding of consumer behavior. They will be able to explain internal and exte...Contributor: CTE OnlineViews: 0Favorites: 0Business Plan Part 3 - People and Organizations
Grades: 10 to 12Subjects: No subjects selected.This part of the business plan asks students to think about their employees, the jobs they will ...Contributor: CTE OnlineViews: 0Favorites: 0Determining the Characteristics of a Good Salesman
Grades: No grades selected.Subjects: No subjects selected.Students examine the different characteristics of being a good salesman. They practice listening skills and asking the right qu...Contributor: CTE OnlineViews: 0Favorites: 0Marketing-Socially Responsive
Grades: No grades selected.Subjects: No subjects selected.This lesson will cover the impact of marketing on our society, the criticisms of marketing, and how to increase social responsib...Contributor: CTE OnlineViews: 0Favorites: 0My Candy's Better Than Yours!
Grades: No grades selected.Subjects: No subjects selected.This lesson will teach the students about target markets and planning for a new product.Contributor: CTE OnlineViews: 0Favorites: 0Packaging & Labeling
Grades: No grades selected.Subjects: No subjects selected.Explain the purpose of packaging and describe the stages marketers go through in designing the package. Analyze and discuss the...Contributor: CTE OnlineViews: 0Favorites: 0Management Skills
Grades: No grades selected.Subjects: No subjects selected.The key personal traits, interpersonal skills, and elements of teamwork that facilitate job success. Textbo...Contributor: CTE OnlineViews: 0Favorites: 0Powerful Promotional Plan
Grades: No grades selected.Subjects: No subjects selected.Students will understand the power of creating a promotional plan when starting a business through role play and research. Stu...Contributor: CTE OnlineViews: 0Favorites: 0The Best Way to Learn to Sell
Grades: No grades selected.Subjects: No subjects selected.This lesson will review the basics of selling a product to customers through real-life experience. The student will learn the ...Contributor: CTE OnlineViews: 0Favorites: 0Selling Techniques in Today's Market
Grades: No grades selected.Subjects: No subjects selected.Upon successful completion of this lesson, students will be able to: list basic good selling techniques, interact with a variety...Contributor: CTE OnlineViews: 0Favorites: 0Market Segmentation
Grades: No grades selected.Subjects: No subjects selected.The students will learn about the target market and have a better understanding of the market segmentation. To reinforce the con...Contributor: CTE OnlineViews: 0Favorites: 0Marketing Research Plan
Grades: No grades selected.Subjects: No subjects selected.Students design a marketing research plan following a 5 step market research process to define problem, analyze situation, deve...Contributor: CTE OnlineViews: 0Favorites: 0Marketing Information-Decision making
Grades: No grades selected.Subjects: No subjects selected.Students understand need for accurate marketing information to aid decision-making. Students learn to identify and specify r...Contributor: CTE OnlineViews: 0Favorites: 0Identify the steps of the selling process.
Grades: No grades selected.Subjects: No subjects selected.Students examine the different steps of the selling process. 1. Planning and preparation 2. Opening 3. Questioning 4. Presen...Contributor: CTE OnlineViews: 0Favorites: 0Applying Maslow's Hierarchy of Needs to the Sales Process.
Grades: No grades selected.Subjects: No subjects selected.Students study Abraham Maslow's Hierarchy of Needs. In teams, they determine common or popular products or services, as well as...Contributor: CTE OnlineViews: 0Favorites: 0Student MAP Marketing Communications Messages
Grades: No grades selected.Subjects: No subjects selected.Students create MAP Marketing Communications Message organizers and summaries for their own projects, products or businesses bas...Contributor: CTE OnlineViews: 0Favorites: 0The Marketing Mix - The 4 P's
Grades: No grades selected.Subjects: No subjects selected.To introduce the students to the marketing mix that includes the 4 P s ; Product, Place, Price and Promotion.Contributor: CTE OnlineViews: 0Favorites: 0How to Manage a Business
Grades: No grades selected.Subjects: No subjects selected.Students will understand and identify the different management structures that businesses can adopt. Students will identify the...Contributor: CTE OnlineViews: 0Favorites: 0Product Placement
Grades: No grades selected.Subjects: No subjects selected.Students will be able to discuss and identify the importance of the product placement strategy in the visual entertainment media.Contributor: CTE OnlineViews: 0Favorites: 0